Downhill Battle - Introduction

Downhill Battle : "is a music activism project that's working to bring positive change to the music industry. The discussion of technology and the future of music has recently been dominated by the major record labels and the RIAA, and we're working to introduce a public voice to the debate. Instead of asking 'what's good for major label CEOs and profit forecasts?' we want to ask 'what's good for music, musicians, and fans?' Above all, we think there is an incredible opportunity over the next few years to redefine the music industry by ending the monopoly of the five major labels."